Using Custom Imprinted Wall Calendars In Your Small Business
If you are looking for a way to tastefully expand your customer base, using marketing materials with imprinted messages upon them is one way to successfully accomplish this feat. Custom imprinted wall calendars provide benefits to all who use them.
Customers Always Have Your Information Handy
When you have wall calendars printed by a service, make sure to check over the information you provide to the company to ensure it is free of mistakes. If the address or phone number is printed incorrectly, customers will not be able to reach out to you when they wish to. Most imprinted wall calendars have this information printed on the cover of custom calendars, but you do have the choice to have it shown off on each month of the year if you desire. Make sure printed information is located on a white or light-colored background so it is seen without difficulty. Place a stack of calendars at the front of your business in an area where people see them when they come in or out of your establishment. Encourage visitors to take one before they leave.
Place Calendars In A Few Areas Of The Business As Well
Instead of just having imprinted calendars available for customers to bring home, showcase them within your business as well. This way they are sure to be noticed and customers will be more apt to want to have one of their own. Strategic locations for calendar placement include behind your cash register area on a wall where the information is seen when checking out and inside bathroom stalls on the interior door wall. Another idea to make sure your calendars are seen is to hand them to customers each time they make a purchase.
Consider The Binding Options Available
Custom imprinted wall calendars are printed upon high-quality paper so the pages are less likely to rip as you turn them from month to month. You do have the option for upgrading to glossy paper, much like that which is used for photographs, so each calendar is sure to last. This type of paper provides the customer with bright colors and sharp images. You also have options when it comes to the binding used on calendars. Most users prefer a spiral-bound option so pages move back and forth with ease and less risk of becoming torn. Another option is a closed binding, which works well for those who wish to keep calendars for their pictures after the year passes by.
For more information, contact a custom imprinted wall calendar supplier.
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