Making Your Business Count

3 Things You Can Use To Successfully Sell Your Handmade Posters Online

Whether you've been selling your handmade posters online for a while now or you are just starting to plan your online business, there are a few things you can use to ensure the success of your art business. Here are three important things to consider.

1. An Online Portfolio

It's important to make sure that potential customers have an opportunity to see what your artwork is all about. They should be able to experience your perspectives and ideas through your artwork before deciding whether to buy one of your unique posters for their walls. By publishing an online portfolio, people will be able to see your past works and get an idea of what you're capable of before commissioning you to create a custom poster for them or buying an original that you've already created.

You can publish an online portfolio on a website, a blog site, or even at the e-commerce websites where you are selling your posters. Just put together photos of a dozen or so of your favorite posters to create a basic portfolio. You can enhance your portfolio with written stories about your work, a short biography about yourself, and a preview of what work is to come from you.

2. A Social Media Presence

An excellent way to attract new customers to your posters and to create brand recognition for your business is to create and maintain a social media presence online. By actively posting on various social media accounts, you'll reach potential customers throughout the world who may have never heard of you otherwise.

And you'll have an opportunity to collaborate with colleagues in your industry which could help grow your business quickly. You will also have an opportunity to educate your current and potential customers about the different aspects of art so that they can more easily appreciate your work and may be more likely to purchase it when all is said and done.

3. Cardboard Shipping Tubes

Make sure that your customers receive pristine posters free of damage by packing them in cardboard shipping tubes before shipping them. Cardboard shipping tubes will help ensure that your rolled-up posters don't end up getting ripped, torn, or bent during transit. This will help minimize customer complaints and ensure that you don't end up having to replace any posters that you send out to your customers.

It's easy to attach branded labels and advertisements to the cardboard shipping tubes to impress your customers and promote your business during transit. And you can even order shipping tubes in various colors to match your company's official color scheme and branding. For more information, contact your local tube shipping company.


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